Alessandro Michele, Italian designer Gucci Artistic Creator

When relatively unknown was appointed as creative director of Gucci in 2017, the fashion world was surprised, and so was he. But there was no time to overthink it, for he had 5 days to complete his new collection.

“When I started the first collection, I was thinking not in terms of fashion but in terms of attitude — that sense of beauty which I tried to find for an old and beautiful and charming brand like Gucci.” It wasn’t long before everyone was convinced he was a great choice for the billion dollar company. Short of a few seasons, Gucci has already achieved cult status with its psuedo kitsch, vintage-inspired, romantic and gender unspecific shows, clothing and accessories. With his overflowing and ever-surprising creativity, Michele is doubtlessly one of the most influential creative directors of our time.