Digital

Bright Festival

Bright Festival

Bright Festival è il primo evento a Firenze dedicato a digital art, lighting design e musica.

Events - pubblicato

3 Web Design Mistakes That Lead To Millions In Lost Revenue

3 Web Design Mistakes That Lead To Millions In Lost Revenue

So, you’ve started your own business; put all your ideas out into the world and now you’re waiting to hit it big time. But, are you seeing the results you were hoping for or has business been slower than expected? Well, if it’s the latter then perhaps you’ve missed something crucial in terms of marketing your business properly in the digital spectrum.

World - pubblicato

Mobile UX: Five New Ways To Offer A Better User Experience

Mobile UX: Five New Ways To Offer A Better User Experience

User experience is always advancing, and mobile user experience in particular has advanced by leaps and bounds in the last few years alone.

World - pubblicato

6 Tips To Create A Blog That Drives Sales And Boosts User Engagement

6 Tips To Create A Blog That Drives Sales And Boosts User Engagement

Way back before content marketing became a buzzword, it used to be that the simple fact of having a blog was enough to make brands feel they were doing a thorough job with their content efforts.

World - pubblicato

5 Digital Marketing Tactics To Drive Immediate Results For Your Brand Online

5 Digital Marketing Tactics To Drive Immediate Results For Your Brand Online

Even though change happens fast in the digital space, results from digital marketing campaigns are not always quick to materialize. Certain marketing tactics are simply not designed to deliver overnight results

World - pubblicato

Improving Return Visits: Here’s How To Bring Users Back To Your Site

Improving Return Visits: Here’s How To Bring Users Back To Your Site

Getting a user to your site for the first time is no small accomplishment. It means that your marketing efforts have succeeded in driving user awareness of your brand and that your messaging is enticing enough to pique user interest in your services or products.

World - pubblicato

Making Mobile Decisions: How to Know if an App is Right for Your Brand

Making Mobile Decisions: How to Know if an App is Right for Your Brand

When I first became involved in the website design industry, having a site was much simpler than it was today. All you needed was one version of your website (a desktop version) and you were able to accommodate nearly all of your users with one platform. However, the astronomical growth in mobile and tablet usage has made having solely a desktop version of your website not a viable option anymore for businesses.

World - pubblicato

How To Screen And Interview A Specialist In The Website Design And Digital Marketing Industry

How To Screen And Interview A Specialist In The Website Design And Digital Marketing Industry

In the digital industry particularly, it’s very difficult to hire the right employee. Often times, you’ll be impressed with a candidate, only to find out after some time that their successes were based on their team’s work, not so much their individual work.

World - pubblicato

How To Allocate A Digital Marketing Budget For Your Brand

How To Allocate A Digital Marketing Budget For Your Brand

Something we see a lot in digital marketing is brands that think they need to be utilizing every marketing channel in order to be successful.

World - pubblicato

Building An Effective Digital Marketing Strategy: A 5-Step Guideline

Building An Effective Digital Marketing Strategy: A 5-Step Guideline

When clients come to our digital agency seeking digital marketing services, they often start the conversation asking how much they should spend or stating that they have a certain budget they want to put towards a specific marketing channel (such as paid media or SEO).

World - pubblicato

Media Innovation: What’s New in the World of Digital Advertising

Media Innovation: What’s New in the World of Digital Advertising

The world of digital is constantly evolving. Particularly with digital media there are always improvements and advancements being made. If implemented and executed correctly, these innovative tools and techniques could play a significant role in the potential success that brands could see on a day-to-day basis. Digital technology enables companies across an extensive line of verticals to connect with their users and serve the right audience with the right content, at the right time, and on the right device.

World - pubblicato